OPPO Reno3 Pro
The Phone Becomes a Canvas
PROBLEM
OPPO wanted to highlight the creative potential of its dual camera in a way that felt inspiring, not technical.
The Phone Becomes a Canvas
PROBLEM
OPPO wanted to highlight the creative potential of its dual camera in a way that felt inspiring, not technical.
IDEA
Turn the product into a canvas. We collaborated with three artists from different parts of the world to imagine future worlds shaped by technology, creativity, and play.
Turn the product into a canvas. We collaborated with three artists from different parts of the world to imagine future worlds shaped by technology, creativity, and play.
We partnered with illustrators from Brazil, Turkey, and China, each creating a unique visual perspective that was adapted into exclusive wallpapers for the device.
ROLE
Creative Lead (Senior Art Director)
Led the collaboration with the artists and guided the creative direction across all outputs.
Creative Lead (Senior Art Director)
Led the collaboration with the artists and guided the creative direction across all outputs.
