I’m a Creative Director / ACD with 20+ years of experience across Brazil, Europe, China, and the Middle East.
I’ve worked in agencies and in-house, including OPPO’s global team in China, building ideas that survive outside presentations.
I’ve led work for brands like Dubai Tourism, Ford, Coca-Cola, Huawei, and Microsoft.
Different markets, different rules. The idea still has to land.
I focus on simple ideas built on real behavior. If it only works in a deck, it’s not a good idea.
I’ve worked in agencies and in-house, including OPPO’s global team in China, building ideas that survive outside presentations.
I’ve led work for brands like Dubai Tourism, Ford, Coca-Cola, Huawei, and Microsoft.
Different markets, different rules. The idea still has to land.
I focus on simple ideas built on real behavior. If it only works in a deck, it’s not a good idea.